Fowlers Vacola had humble origins as a fruit-bottling business started by Joseph Fowler at the rear of a small house in Burke Road, Melbourne. By 1915 the company of J. Fowler & Co. had begun producing home-bottling kits containing a sterilizer, bottles, lids, rings and a thermometer. Initially Fowler travelled the district, selling his kits door-to-door from the back of a cart. In 1920 he bought a shop in Hawthorn, and registered his business as a private company.During the Depression Fowlers Kits became a household name. In 1934 Fowlers Vacola Manufacturing Co. Ltd was registered as a public company. Housewives, nationwide, were urged to bottle their own fruits and jams by 'Mrs B Thrifty', the dainty cartoon character who graced the firm's advertisements.
Wednesday, 20 February 2008
Preserve what?
Much blogging Love,
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Adla
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20.2.08
Labels: fowlers vacola, preserving jars
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